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Practical notes on getting more leads.
Short, practical articles on websites, AI, ads and follow-up for service businesses. Articles en français
How to get more leads for a service business: the complete system
CRM & sales ·
A five-part lead system for service businesses: traffic, landing page, response, follow-up and tracking, with real costs and the order to fix things in.
Best CRM for small business (2026): how to choose
CRM & sales ·
A practical 2026 comparison of HubSpot, Pipedrive, Zoho, Salesforce, monday CRM and GoHighLevel, with real prices, set-up effort and who each one suits.
Best CRM for small business in Canada: French support, CAD pricing and data location
CRM & sales ·
Which CRMs bill in CAD, work in French and can keep your data in Canada, plus the CASL and Quebec Law 25 rules your CRM set-up has to respect.
Best CRM for contractors (2026): an honest comparison
CRM & sales ·
Jobber, Housecall Pro, JobTread, Knowify, ServiceTitan and sales CRMs compared by team size, quoting and job tracking, with 2026 prices and when each fits.
Missed-call text-back: the cheapest automation a contractor can install
CRM & sales ·
How missed-call text-back works for contractors, message templates you can copy, what it really costs per month, and the anti-spam rules to respect in Canada.
GoHighLevel vs HubSpot for a service business: cost and fit
CRM & sales ·
A two-year cost comparison of GoHighLevel and HubSpot for a five-person service business, plus the feature gaps, SMS rules and data hosting that matter.
Simple CRM for small contractors: what you need and what you can skip
CRM & sales ·
The short list of CRM features a small contractor really uses, what to ignore for now, real tool prices, and a one-week plan to get it running.
GDPR-compliant CRM for small businesses: storing leads legally
CRM & sales ·
What makes a CRM setup GDPR-compliant: data location, the processing agreement, US transfers, and practical retention rules for the leads you store.
Speed to lead: why answering in 5 minutes can double your sales
CRM & sales ·
What the speed-to-lead studies really found, what a five-minute response looks like in a small business, and how to automate it without sounding like a robot.
Best CRM for real estate agents in Canada
CRM & sales ·
Real estate CRMs for Canadian agents compared: Follow Up Boss, Lofty, REW, HubSpot, Zoho and GoHighLevel, with published prices, CASL and French needs.
How to get more Google reviews (without breaking the rules)
CRM & sales ·
When to ask for a Google review, review request templates for text and email, how to automate the ask, and what Google and Canadian law don't allow.
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