Practical notes on getting more leads.

How Montréal businesses rank on Google in French and English: Business Profile rules, bilingual pages with hreflang, borough pages, reviews and language law.

Facebook Ads or Google Ads for a service business? Which fits your industry, what leads cost on each, sample monthly budgets, and when to run both or neither.

Website not showing up on Google? Run this 10-minute check in Google Search Console, learn what each result means, and find out what to fix first.

A field-by-field Google Business Profile checklist: name, categories, service area, services, photos, posts and reviews, and the rules that get you suspended.

How Vancouver and Lower Mainland businesses can win local search: suburb-by-suburb targeting, multilingual audiences, and keeping ad costs under control.

A marketing plan for Alberta trades in Calgary and Edmonton: two-city targeting, seasonal and storm demand, Local Services Ads, and getting through slow years.

Two provinces, two language regimes, one market: how Ottawa and Gatineau businesses should handle bilingual websites, Google profiles and ads across the river.